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Communications
strategies for internal and external audiences
Whether broadcasting
your message to everyone or narrowcasting to a carefully selected few,
the critical things are to ensure it is the right message for that audience,
that it actually reaches them and that the exercise is cost effective
in relation to its objectives. This last is possibly the most important,
to ensure that the objectives are clear and that a tangible, measurable
return will be achieved on the investment of time and money.
Michael Speirs Associates works closely with a range of creative talent
to deliver effective communications – verbal, printed, electronic,
promotional and visual. |